Today, she manages Bond Art + Science, a user experience consultancy, is the author of “Content Strategy for Mobile,” published by A Book. Karen McGrane Responsive Design is a Poor Man’s Content Strategy Responsive Design Won’t Fix Your Content Problem Mobile Only: 5 articles. Uncle Sam Wants You (to Optimize Your Content for Mobile). It’s easy to Karen McGrane on mobile, content strategy, fixing technology and the media culture.

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This book is a necessary companion to anyone building large scale responsive web sites. Content strategists like myself are frequently faced with the challenge of sorting through website analytics that show few — if any — people actually look at the content. I do feel a few sections could have been a bit shorter.

Karen McGrane on Content Strategy for Mobile

Both funny and useful – the perfect reference book. For most companies publishing a website, the foundation is that they need to understand user tasks and goals and then deliver content that is well-written and answers user questions. Creative BloqAugust 4, Jeff Eaton and Karen McGrane look back at stratefy events and content strategy trends ofand make their predictions for the coming year.

She takes on conventional design wisdom in this excellent book—specifically the idea that you can write and design for a more task-oriented “mobile use case. The Pastry Box ProjectDecember 27, Karen McGrane will teach you everything you need to get your content onto mobile devices and more.


This straategy focuses on the processes and organization behind putting together a website that is fully cross-platform, optimized for both desktop and mobile. Amazon Restaurants Food delivery from local restaurants.

Looking forward to putting it into practice! There was a problem mcgranr reviews right now.

Content Strategy

The content strategist and UX designer says that mobile will be the fulcrum to push smart publishers to restructure their content for a multi-platform future. Trivia About Content Strategy All of the info in the book is valuable, and especially so for people who haven’t been exposed to this type of thinking before.

Meanwhile, we tap away at our ever-more-capable smartphones and tablets, pinching and zooming our way through sites designed strstegy a conetnt larger screen. Mar 04, Kelly rated it really liked it Shelves: What I do matters.

By Lorraine Chandler Aug 3, Jan 01, Adrian rated it really liked it. A lot more detail, to be sure. Karen is a mobile content strategist and has a fantastic book called Content Strategy for Mobile. My rating of this book is based on the number of highlights I made while reading this book and the perceived magnitude of impact the information from this book has or would likely have on my behavior. A List ApartFebruary 28, Taking the shift to mobile as a focus for improving content for everyone, she makes the case that you need make sure that your content works on mobile, and sooner rather than later.


It references useful studies and articles from all over the web, it quotes people who know what they are talking about. Content Audits and Inventories: See all 5 reviews.

I love Karen McGrane’s approach to content and design. A Book Apart 1 – 10 of 28 books.

English Choose a language for shopping. Feb 19, Russ Little rated it really liked it Shelves: Dec 08, Alana rated it it was amazing Shelves: Some sections seemed obvious for someone working in thus industry, but overall worth reading.

Category: Content Strategy — Karen McGrane

Would you like to tell us about a lower price? Karen McGrane will teach you everything you need to get your content onto mobile devices and more. One person found this helpful. ,aren the first to ask a question about Content Strategy for Mobile. Amazon Second Chance Pass it on, trade it in, give it a second life.